Do with it as you please
Bought and Paid for
By now most of you will have had the opportunity to check out the Loyalty Programme. With Members' Loyalty points (MLP) gained over time as a result of having membership, you'll be able to pick rewards ranging from slightly useful to downright hilarious.
The first few rewards you pick may tell a lot about what sort of a player you are. Sure, it's hilarious to shoot Cabbages, Squids and other paraphernalia from your Cannon, but others prefer slightly (and I truly mean slightly) more useful aura's.
But I hear a few arguments against this update, voiced by many people. But they boil down to this - Jagex is handing out in-game benefits in order to get people to buy more subscriptions. Similar arguments were heard when the Katana and Flagstaff were released.
If there is a point to the arguments of all this being either RWT or just a marketing scheme, the same can be said for all the benefits you normally get with membership, such as the Herblore skill and Castle Wars.
Don't get me wrong, I do believe that Jagex should definitely spend less time on updates in this category, and more on working on a permanent solution to the cheating problem. But these "tokens of appreciation" for future-long-term-members that, if you go along with the speculation, should get more spectacular over time, still seem nice.
But with all that said, do you really think that there is anyone out there who will buy a month of membership because of this update? I don't, even more so because I also doubt that people who planned on cancelling their subscription aren't going to extend it just to get that emote to use on F2P. So yes, I do think that this update wasn't a marketing ploy, but truly wanted to reward their subscribers.
The saying "predictable is the man who's loyalty can be bought" doesn't apply here, simply because the price offered isn't high enough. The Loyalty Rewards are, for now, too insignificant an addition to all of the other benefits that you get when purchasing membership. So in essence, all of the Loyalty Rewards are already bought and paid for.