Concerning everyone who thinks the author was dissing merching: he wasn't. The point he was trying to make was that it's wrong to take advantage of people's inexperience and buy stuff from them at a price lower than "the acceptable range." However, who says what the acceptable range is? No one does. The acceptable range is anything people were willing to pay. If people wanted to pay 1 mil per coal, then that would become the standard. There's nothing wrong with buying coal at 100 ea. (which I've done). They don't have to sell it to me at a low price if they don't want to. What makes it wrong to buy things at a lower price than most people would be willing to pay? Concerning the separate issue of 'price distortion:' There is also nothing wrong with selling laws for 1k each. If your price is too high, no one will buy it. Most people who buy laws at 1k do so because they need a quick teleport this very instant. There's a greater demand, which brings a greater price. Heck, I've even boughten a ball of wool at 1k because I needed it for a quest...