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Google's new Chrome browser, if widely adopted, is likely to have a significant impact on Internet advertising.Perhaps surprisingly for a company that depends on online ad revenue, Google has included pop-up ad concealment in Chrome. "In terms of building Chrome, it was really designed with the user in mind," a Google spokesperson explained.




Ad concealment is distinct from ad blocking because Chrome actually loads pop-up ads. This is typically a billable event, even though the ads won't be seen unless users choose to maximize the pop-up ad windows that Chrome has minimized.As a consequence, the use of Chrome may result in billings to advertisers for cost-per-impression pop-up ads that were never viewed.




The Firefox plug-in Adblock Plus prevents ads from being loaded and thus prevents advertisers from being billed for unseen ads. "This is not necessarily true for other ad-blocking solutions, however," Wladimir Palant, the software's creator, said in an e-mail.Palant estimates that 5% of Firefox users, representing almost 1% of Internet users as Firefox's market share approaches 20%, use Adblock Plus.Tom Charvet, technical founder of online ad auditing company Click Forensics, said that based on comments from the engineers he has spoken with, the typical ad blocker stops any ad impression from being recorded.

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If you have heard about "forward mail" facility which Google and Yahoo provide but don't have idea about other Mail provider. In that you can forward your yahoo or Google mail to each other or other






I have no idea what you're trying to say.


He who learns must suffer, and, even in our sleep, pain that cannot forget falls drop by drop upon the heart,

and in our own despair, against our will, comes wisdom to us by the awful grace of God.

- Aeschylus (525 BC - 456 BC)

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Hmm well i know that this ad-blocker can be a disadvantage to some. on many game sites when you get a goal or obtain an item it appears as a pop-up. I personally use google chrome and I believe its 4x better than IE. Never given Mozilla a chance though. That seems kind of a bad move.... you take ads so that your site will pay its revenue and if u cut that off even one user....through frequent visits it would loss the website a lot of money. it seems like neat tech but its gonna end up hurting the smaller webpages.

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