But they don't. People have the misconception that Apple products are somehow of a higher quality. They aren't. Then change that to saying, they sometimes lead the field in development and are therefore given that misconception, from what I know nobody was going major with touch screen mp3 players, then the Ipod touch came along, as someone who watched computers for a while I can gauruntee you that nobody was going mainstream with just tablet devices no solid keyboard until after the Ipad was rushed out, most of this ends up coming along because Apple puts it out first so people think it is better, personally for 1500 dollars just for one of their basic laptops they can always go kiss my <3: in that category. Again, you have this misconception that Apple pioneers this stuff, when in fact they just popularize it, and then convince people that "EVERYBODY NEEDS TO OWN A TABLET IT"S REVOLUTIONARY", etc. Once Apple decides to revive a market for a specific piece of technology, other companies quickly start making their own versions at lower prices and people buy them. I'll admit, the only useful thing that Apple has done in a while is actually pretty good, but used for the wrong purpose. I'm glad we're moving away from standard 1080p screens and are moving into higher resolutions, but using the tablet as a way of introducing "Retina Displays" is stupid, gimmicky, and just a way to get iPad 3 sales to surpass the previous 2 models. That tech would be much better suited on a real computer that could actually utilize it.