When you mentioned a high profile MMO being reforged, were you referring to Maplestory?
If Jagex had been planning ahead to make the botting pointless in the first place, this would have never been an issue, but since nobody really wants to change, they'll just be the prey of automation like everything else from the 90's. This is pretty much their last chance to prove that they've been actually holding some good cards in their hand all along, instead of bluffing with duds.
Otherwise I'll just treat this like any other game though: play it until it becomes pointless and not fun anymore.
Because that's all the treatment it ever gets anyway.
I was referring to the World of Warcraft: Cataclysm release actually by Blizzard. The fact that Maple Story chose to reweave and "reforge" their game on such a scale I believe to say was a conveniently timed coincidence would be both false and true. It is possible the developers behind it meant to have significantly altered gameplay for a while, but it is without a doubt that the Cataclysm expansion really shook up the way (at the very least based on the Reviews of the expansion on respected gaming websites and networks) the long term growth and sustainability of an MMO is looked at.
When I meant Social Networking I was referring to the Developer Zynga, whose Farmville and Cityville, and whatever numerous other Facebook based games has devoured the lives of many people who've never even played a video game before.
When I talked about MMOs radically changing their subscription models the MMO I had in mind primarily was Lord of the Rings Online, which made a dramatic change to a Free-To-Play subscription similar to the one RuneScape had since RuneScape 2, once again, testament to the soundness of some of the strategies that the MMO has pioneered long before anyone else has even thought about it, possibly even before the term was coined probably - as RuneScape didn't really start referring to itself as the world's most popular Free-To-Play MMORPG really since the past two years.
I did not put in these specific names because this article was originally drafted, written, for and received numerous helpful peer editing by the RSOF based paper I founded called "BusinessPulse" which provides news and information for the Businesses and Services community which resides in the section of the same name on the Official Forums. I have an excellent team there and this is actually Part 1 of a 2 part series written for the community along with a massive Double Issue the BusinessPulse plans on releasing midnight tonight. We have to adhere strictly to RSOF rules so I did not even want to run the risk of mentioning competing MMOs, even if was in an analytical and comparative sense, which I have seen folks like Mod Mark H say is technically allowed but I chose to err on the side of caution as I come from the old days when the RSOF rules were some of the strictest in the land.
Businesses & Services is part of a larger community that was coined as "Creative Gameplay" or "Emergent Gameplay" back in 2009. I think whilst we do have the same challenges as many other communities out there, we do have some interesting and intelligent people on the entire RSOF in my opinion. People here run Corporations, and the most well-run ones are managed with the same skill and care as solid clans (although we are much fewer in number). There are interesting things such as Restaurants & Hotels for the roleplaying RuneScapers out there. We have "Radio" stations which have recently seen a drought in listeners so thread quality and participation has dropped, but they've recently made a comeback with several new stations started up again (they are text-based Radio shows held in CCs ingame). One of the most popular Item lending services "Inventus Item Lending Inc" has its home there - where one can borrow anything from a partyhat to basic armour for free. Whilst not everything is fantastic in quality, it is a unique and at the very least, interesting community to watch.
If anyone is interested in seeing the Magazine my team and myself help run (we publish on a monthly basis and our Double Issue will be out Midnight tonight) it is called "BusinessPulse | Magazine" (although we do change the title with the month of each issue).